William Frederick Bayes, son of Charles, a builder, and Catherine, was born in 1869. He had two sisters, Clara and Jane. Both girls helped in their mother's drapery business. William was known as Fred, and worked as a baker.

Fred married Harriet Smith, of Riseley in 1889. In 1911 the family is living at 59 Little Street, and there are 9 children. Lizzie aged 18 is mother's help, Joseph 17 baker's assistant, Annie 13 mother's help, William Fred (jun) 11, Charles Edward 9, Harriett 7, Clara 6, George Ernest 5, are scholars, and baby John Smith Bayes is 9 months. His parents had moved to Griffith Street.

Fred died in 1919 aged just 51, and for a time Harriett ran the business with two of the boys now the bakers and the business was then known as Bayes Bros.

Fred and Harriett are buried in Rushden Cemetery Grave C156:

William Frederick junior, like his father, was known as Fred. He was a carpenter by trade and in 1920 he married Olive Bird, daughter of Joseph and Catherine, of Moor Road. They had 7 children Olive H 1920, Donald F 1922, Alan J 1924, Marian E 1927, Joyce C 1929, John M 1931, and Brian A 1933. The family had moved to Spencer Road.

Olive died in 1934 aged just 36. Fred married Edna Beetson in 1936, they had one daughter Diana S born 1939. Fred lived on to the age of 90.

Fred and Olive are buried in Rushden Cemetery Grave F860:

Fred and Edna are commemorated on Grave F1631:

The original number 1 Harborough Road, is the present 59 Little Street, an Antique Shop owned now by Mrs. Sherwood. This house and shop was built in 1888 by Mr. Charles Bayes. It is built of Raunds red brick, decorated with York stone, the rear of the house is built in stone. It has servant quarters, four staircases and two wells. It has the coat of arms of a bastard over the door in Harborough Road. At one time it was known as "Bradford House", and sold textiles from Bradford.

In a 1973 directory he was at 32 Harboro Rd.